Nov. 07, 2018 (GLOBE NEWSWIRE) — Last week, Yulu Public Relations was awarded the ‘Grand Prize’ at PR Daily’s Annual Corporate Social Responsibility (CSR) Awards, taking home the title for ‘CSR Agency of the Year.’ A three-time recipient of this honorary title, Yulu was recognized this year for its involvement in advancing communications through Impact RelationsTM, setting new industry standards, and using communications as a catalyst for positive social and environmental impact.
Yulu PR is a driving force behind Impact Relations, a new discipline of communications that influences positive social and environmental impact. The goal for Impact Relations practitioners is to drive action and advocacy through communications. Yulu worked alongside industry leaders to develop a framework and guide for amplifying impact through communications, which is available to communications practitioners globally at www.ImpactRelations.org.
“We’re honored to be named PR Daily’s CSR Agency of the Year, especially given the many impactful campaigns submitted this year,” said Melissa Orozco, Founder and Creative Director at Yulu Public Relations Inc. “We’re pleased to see the industry continuing to be held to new standards for authentic communications, a movement we fully support and champion through our work on Impact Relations. We invite other communicators to join this movement, and lend their voice to the evolution of Impact Relations.”
Yulu PR was chosen from a wide pool of entries to receive the Grand Prize of the CSR Agency of the Year, for the ingenuity and impact of its work with partners like the Red Bull Amaphiko Academy, Lucky Iron Fish, enso Creative, .Eco, the Commission for Environmental Cooperation.
“Out of many outstanding submissions, we found Yulu PR’s work to truly set a new standard of excellence for all corporate communications professionals. We congratulate them and look forward to seeing their future successes in this field,” said Justine Figueroa, senior marketing coordinator for awards programs at Ragan Communications.
Ragan’s Corporate Social Responsibility Awards celebrates teams, organizations, and consultants who have redefined the field with their groundbreaking work. As a winner in the program, Yulu PR joins an elite group of past winners, including Alex + Ani, International Paper, St. Joseph’s Health, Bayer CropScience, Arrow Electronics, Alliance Data, Viacom, U.S. Bank, and Toronto Pearson Airport.
To join the Impact Relations community, visit: http://impactrelations.org/pledge
About Yulu Public Relations Inc.
Yulu Public Relations is a Vancouver social impact PR agency founded by Melissa Orozco in 2011, with a satellite office for New York public relations. It was the first PR agency nationally to become B Corp, certified – an agency dedicated to championing social innovation by sharing stories that matter. Yulu has been ranked among the top PR agencies for CSR and is the driving force behind Impact Relations, the discipline of sharing messages and stories that result in businesses having a positive social or environmental impact.
About Impact RelationsTM
Impact Relations is a new discipline of communications to influence positive social and environmental impact. The Impact RelationsTM framework for amplifying the impact of communications campaigns, includes three elements; Impact Consulting; Impact Measurement; and Impact Communications. The goal for Impact RelationsTM practitioners is to drive action and advocacy through communications. To sign up to the Impact RelationsTM community visit: http://impactrelations.org/pledge/
About Ragan Communications / PR Daily
Ragan Communications operates two of the top news and information sites for the PR and corporate communications industries: Ragan.com and PRDaily.com. Together, these daily news sites attract more than 700,000 global visitors monthly. Ragan is the leading provider of conferences and online training to PR, media relations and corporate communications professionals.